Industry Information

We try to keep you abreast of what is happening in the digital marketing world as it relates to commercial real estate.

Mass Emails Working for CRE

Are Mass Emails for Marketing CRE Still Effective?

Mass emails for marketing have been widely used in the commercial real estate industry as a way to connect with potential clients, promote properties, and generate leads. However, with the changing landscape of digital marketing, some may question whether mass emails are still effective in the commercial real...

Marketing vs Branding CRE Properties

Understanding the Distinction Between Marketing and Branding a Commercial Real Estate Project

Commercial real estate projects require effective marketing and branding strategies to attract potential buyers or tenants, create awareness, and generate interest. While the terms "marketing" and "branding" are often used interchangeably, they have distinct differences and play unique roles in promoting a commercial real estate...

Topics to Consider Marketing Industrial Space

Marketing Industrial Properties with a LOW Vacancy Rate

Why Industrial Space Vacancy is so tight - Marketing Highlights! Industrial commercial real estate is a type of property that is used for manufacturing, production, or storage. In recent years, the vacancy rate for industrial commercial real estate has been exceptionally low, leading to a highly competitive market. In this blo...

Can ChatGPT work in CRE Marketing

How Open.ai ChatGPT Can Help With CRE Marketing

Things to Consider Artificial intelligence (AI) is revolutionizing the way businesses market their products and services. One such AI technology that is gaining popularity in the commercial real estate industry is Open.ai ChatGPT. In this blog post, we will explore how Open.ai ChatGPT can help commercial real estate companies i...

Importance of Having Property Website

Why Having a Website is Essential for Marketing Commercial Real Estate Buildings

The Importance of Having a Property Websites In today's digital age, having a website for your commercial real estate building is no longer just an option - it's a necessity. With the internet becoming a primary source of information, a property website allows potential clients to find your building online, view photos an...

Time Marketing vs Chasing Tenants

How Much Time-Energy Should CRE Brokers Spend on Marketing Projects vs. Pursuing Tenants

As a commercial real estate broker, you're responsible for a lot of different tasks. One of the most important is finding tenants to lease or buy your clients' properties. But with so many marketing projects and initiatives out there, how do you know how much time and energy to devote to each? In this blog post, we'll explore t...